Research

MSP Affinity for DPaaS

2026-09-14

Retention is the new growth, especially if you’re an MSP selling BaaS or DRaaS. DPM’s latest research shows just how sticky Data Protection relationships really are, and the two things that actually make a customer walk (or stay).
How does DPM Custom Research work?

2026-08-17

The difference between ‘okay’ marketing content and ‘great’ thought leadership assets determines whether you’ll build credibility … replenish your Q1 pipeline … or enable differentiated conversations for your sellers. The key often comes down to the quality of the research that fueled it. We’ll design your survey, develop the analysis, and equip not just your…
11 Reasons to register for DRJ 2026 Fall

2026-06-22

Usually the best part of DRJ conferences are the communities that include Disaster Recovery, Business Continuity, Crisis Management, and Information Security leaders and implementers gathering together; not this Fall. This year, that is only topped by the debut of DPM’s AI-Enhanced Resilience research — we’re so excited to reveal the insights of 600 IT leaders…
How to improve research-powered Thought Leadership content

2026-01-08

If you’re thinking about developing research-powered Thought Leadership marketing content … here are 6 steps in 4 minutes that can make the difference between GOOD content that might create marketing leads … and GREAT content which delivers value to the reader and influence for the vendor/provider.
DRJ article – your organization isn’t as resilient as you would like to believe

2025-11-20

According to your BC/DR professionals, 2/5 of your business processes are not resilient. One of the most revealing statistics came when survey respondents were asked, “What percentage of your organization’s key business processes do you believe to actually be resilient in alignment with your resilience goals?” Figure 1 reveals a fairly consistent distribution from worst…
Don’t believe every statistic

2025-10-27

Did you know that “85% of homeowners believe that they would have a better looking lawn if they used a red, rechargeable lawnmower”? Let’s talk about why you should not believe every statistic that is published.
2026-H1 research

2025-06-17

A new multi-client, co-sponsored research project is coming to kick off 2026. The research project will sample over 1,000 IT leaders and implementers on various aspects of their data protection strategies for 2026. Survey respondents will predominantly be enterprise organizations, with some midsized organizations (>500 employees) represented, coming from at least: What is a ‘co-sponsored’…
DRJ 2025

2025-06-12

Excited to be speaking at Disaster Recovery Journal’s 2025 Fall event … in Dallas, Texas This will serve as the ‘debut’ of not only Data Protection Matters as an analyst firm, but also our first research project under the DPM brand — surveying on how Organziational Resilience is aligned and facilitated within institutions with insights…
HOW to Ensure Security when Using Clouds Within your Data Protection Strategy – Part 3 in Series (Video)

2017-06-21

Each Wednesday in June, I’ll be exploring an aspect of this through a series of videos and blogs – based on ESG’s Data Protection Cloud Strategies research report. Part 1 – WHY use clouds as part of your data protection strategy … June 7 Part 2 – WHICH clouds to use within your data protection…
A Quick Thought on Data Protection Economics (vBlog)

2014-09-02

Organizations of all sizes continue to seek better ways to protect their data. Its not just because their existing backup solutions are broken (some are broken, some are antiquated/cumbersome, and others just aren’t scaling as their production systems evolve) – but that’s not all of them. In many cases, folks are just trying to improve…

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Two Minute Mondays .com

Do Hard Things
2026-06-08
Do hard things — that was my message to a group of scouts and their parents … and to you too. #Scouting #Parenting video transcript […]